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HNBA News

Multi-Channel Connectivity and Superlative Customer Experience from HNB Assurance

As the country is navigating a challenging recovery, with much uncertainty and limitations ahead, HNB Assurance PLC (HNBA) has introduced multi-channel communication platforms for its customers enhancing ease, convenience, and efficiency to obtain information about the products of the Company, information pertaining to their policies or any inquiries or complaints without visiting a branch. Customers could now reach HNBA by dialing its hotline on 1301 or for text-based communication on 0766 384 384 via WhatsApp or info@hnbassurance.com via email or through its social media channels. Customer Experience is a core pillar of the Company’s strategy and HNBA, as a leading life insurance service provider in the country has introduced a number of initiatives to provide a superlative experience to its customers.   Sharing his views Mr. Lasitha Wimalaratne, Chief Executive Officer of HNBA stated, “Customer Experience is a journey, and the values of the brand are resonated through the service we provide to our customers at every moment and every touchpoint. The right customer experience strategy provides a seamless and consistently excellent experience across all channels and HNBA continuously strives to create an unmatched, superlative customer experience. The Company follows a simple yet effective Customer Experience mantra; that is every customer is unique and every customer has a different need. The key to providing a superlative service is by truly understating the customer beyond the words spoken. In a highly competitive market such as insurance, the right customer experience strategy can make a real difference and I’m extremely happy about HNBA’s Customer Experience Team and their efforts”.   Chief Marketing and Customer Experience Officer/General Manager of HNBA and its fully owned subsidiary HNB General Insurance Limited, Mr. Dinesh Yogaratnam express his views stating, “Today’s customer is extremely discerning in terms of what they expect from organisation that they transact with, whilst the importance of the right fit in terms of product goes unsaid, a well curated customer experience strategy which is meticulously implemented can help businesses to differentiate themselves and create that real difference which is felt by the customer. Simply put, Customer Experience in today’s context is the game changer. Customers seek seamless, consistently excellent solutions across all channels and with the intention of providing a world-class customer experience, HNBA has introduced several initiatives. The Company has infused and will continue to infuse better technology capabilities as the backbone along with enhanced data capabilities as a conduit through which a superior service delivery would be facilitated. The Company has also commenced various initiatives to inculcate a Customer First Ethos amongst its staff who would be the ultimate purveyor of our services.  As a brand which focuses on being attuned with the environment within which we operate, HNBA has constantly challenged the traditional business model and has adapted innovative ways to attract, win and retain its customers and will continue to set new benchmarks in terms of providing a superlative customer experience”.   Speaking on the multi-communication platforms, Head of Customer Experience/Assistant General Manager of HNBA, Mrs. Shaazna Ossen stated, “HNBA has taken several initiatives to provide an exceptional service by introducing multi-communication platforms, including an easy-to-remember short code number which customers could dial from any network to get in touch with us. Moreover, the Company has a designated Complaints Management Unit to resolve complaints in an efficient manner. These communication channels will be a pivotal steppingstone for us in fostering our relationships with customers especially during these challenging times. The Complaints Management Team has been provided direct access to the Senior Management of HNBA so that every customer complaint is resolved in an efficient manner. The Customer Experience standards of the Company is on par with industry standards and the performance of the Customer Experience team is constantly monitored to ensure that standards are maintained at every level. The Company has taken a number of initiatives to uplift, motive and empower the Customer Experience team as they are the face of the Company and to ensure a delivery of a superlative service. Customers can directly reach us by dialing 1301 or via WhatsApp, email or through our social media channels and our dedicated Customer Experience Team will assist all our customers with utmost efficiency”.   HNB Assurance PLC (HNBA) is a leading Life Insurance Companies in Sri Lanka with a network of 64 branches. HNBA is a Life Insurance company with a rating of ‘A+’ (lka) by Fitch Ratings Lanka for 'National Insurer Financial Strength Rating'. Following the introduction of the segregation rules by the Insurance Regulator, HNB General Insurance Limited (HNBGI) was created and commenced its operations in January 2015; HNBGI continues to specialize in motor, non-motor and Takaful insurance solutions and is a fully owned subsidiary of HNB Assurance PLC. HNB General Insurance has been assigned a 'National Insurer Financial Strength Rating' of ‘A+’ (lka) by Fitch Ratings Lanka Limited. HNBA is rated within the Top 100 brands and Top 100 companies in Sri Lanka by LMD and HNB Assurance has won international awards for Brand Excellence, Digital Marketing and HR Excellence including the Great Place To Work® Certification, and won many awards for its Annual Reports at award ceremonies organized by the Institute of Chartered Accountants of Sri Lanka.

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08

Oct

HNB Assurance Hosts First-Ever International Partnership Awards in Thailand, Recognizing the Channel’s Milestones and Top Achievers

HNB Assurance PLC made history by hosting its Partnership Awards 2024 on an international stage for the very first time. Held at the prestigious Berkeley Hotel in Bangkok, the event brought together over 100 participants, including HNB and HNB Assurance staff, Bancassurance Officers and their families, for a night of celebration, recognition and appreciation. The Partnership Awards, a key annual event for HNB Assurance, is about acknowledging the exceptional contributions of the company’s partnership channel, which has played a critical role in the overall company’s growth. This year’s event was special, as it was the first time an awards ceremony of this nature was held outside Sri Lanka—an exciting milestone which reflects HNB Assurance’s growth and ambitious leadership and vision. Speaking at the event, Mr. Lasitha Wimalaratne, CEO of HNB Assurance shared his excitement about the channel’s achievements: “It’s a proud moment for us to be here in Thailand, celebrating the hard work and remarkable milestones of our partnership channel which has shown remarkable growth over the past couple of years. The journey of crossing the LKR 5 billion Gross Written Premium milestone is no small feat and the fact that our partnership channel now contributes almost 46% of our total GWP shows just how vital its role is, in our success. As we move ahead, we must strive to push our boundaries by staying innovative and focusing on customer satisfaction. So, congratulations to all the award winners and teams behind organizing this gala event.”Mr. Supun Dias, Assistant General Manager, Network Business of Hatton National Bank, attending the ceremony as the Guest of Honor, opined, “It truly is remarkable to see the progress HNB Assurance has made over the years. To grow year after year within a challenging economic landscape is no easy task. I am confident that with this momentum, HNB Assurance will continue to achieve greater success and set new benchmarks in the industry. It’s an exciting time and journey ahead for us as the HNB group and I’m extremely proud to be here to witness this milestone."HNB Assurance was recognized as the best Life Bancassurance Provider by the Global Banking and Finance Review for four consecutive years. Further the bancassurance team recorded an impressive milestone of 122 MDRT qualifiers out of a sales force of over 200.“What makes this event special is that we’re not just celebrating numbers, we’re celebrating our people” stated Mr. Sanesh Fernando, Chief Business Officer Partnerships. “It’s been a privilege to watch our Bancassurance Officers grow and achieve new heights each year. This event in Thailand is a reflection of just how far we’ve come together and I certainly believe that the best is yet to come. Recording 122 MDRT qualifiers including 17 COTs and 02 TOTs last year and being recognized as the Best Life Bancassurance Provider on four consecutive occasions is a testament to the dedication and hard work of our team. While these achievements highlight the exceptional talent within our Bancassurance channel, I have no doubt that we will continue reach even greater heights in the future. Finally, I’d like to take a moment to thank our parent company Hatton National Bank along with our other partner banks, financial institutions and broker network for their continued support.”

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03

Oct

HNB Assurance Joins Hands with the Industrial Development Board (IDB) to offer Special Insurance Solution to Over 10,000 Registered Companies

HNB Assurance PLC entered an exciting new partnership with the Industrial Development Board (IDB), which will bring customized insurance solutions to more than 10,000 Micro, Small and Medium Enterprises and large corporates that are registered with the IDB. This collaboration is aimed at supporting the backbone of Sri Lanka’s economy and helping businesses thrive with the security they need to grow.Speaking about this collaboration, Mr. Lasitha Wimalaratne, CEO of HNB Assurance, opined, "We see our partnership with the IDB as more than just a collaboration, it’s in a way a national service. Small and medium-sized businesses (SMEs) are the heart of our economy and they play a huge role in driving growth and creating jobs. By teaming up with the IDB, we are not only offering insurance products, we are providing a sense of security for business owners and their employees. As a result, these companies can focus on what they do best and help our economy thrive. My sincere thanks to the IDB for placing their trust on HNB Assurance and we look forward to a fruitful partnership”Dr. Saranga Alahapperuma, Chairman of the IDB, emphasized the importance of this collaboration "At IDB, our mission has always been to empower Sri Lanka’s industrial sector. We operate with the ultimate goal of providing a boost to the Sri Lankan economy by creating employment opportunities, improving the standard of living and promoting overall economic development. Hence, this partnership with HNB Assurance is a natural extension of that mission. By offering customized insurance solutions, we’re giving our registered companies an added layer of security, which is crucial in today’s competitive market.”The unique feature of this partnership comes in the form of a commitment to supporting the growth of local industries, where HNB Assurance has pledged to allocate a small sum to the IDB Development Fund. Which the IDB will utilize to offer business loans to entrepreneurs at the lowest possible interest rates.Mr. Sanesh Fernando, Chief Business Officer – Partnership Channel of HNB Assurance PLC, highlighted the benefits of this collaboration, stating, “I certainly believe that this partnership is poised to create significant benefits for everyone involved. For HNB Assurance, it opens up new opportunities to serve the business community. For the IDB, it creates more resources to support their mission of industrial development. For the SMEs, it means greater security and peace of mind as they navigate the challenges of today’s economy. For this collaboration, we have developed a specialized product tailored to the unique needs of IDB-registered companies and additionally we have also pledged a sum from each policy to the IDB’s Development Fund to be given out as a loan, whereby business growth is facilitated.”

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23

Sep

HNB Assurance Welcomes Prof. Ananda Jayawardane as Non-Executive / Non-Independent Director

HNB Assurance PLC is pleased to announce the appointment of Prof. Ananda Jayawardane as Non-Executive / Non-Independent Director with effect from 09th August 2024. Professor Ananda Jayawardane is currently a Senior Professor in Civil Engineering at the University of Moratuwa, a Commission Member of the University Grants Commission, and a member of governing boards of several other public and private sector organisations. He recently completed his term as the Chairman of the Commercial Bank of Ceylon PLC after serving nine years in its Board. He is also a past Vice-Chancellor of the University of Moratuwa, a past Chairman of the Committee of Vice-Chancellors and a past Director General of the National Science Foundation.He has extensive experience and expertise in corporate governance in public institutions & private corporates, banking, finance, strategy, leadership, institution building, policy making, science & technology and teaching in subject areas of planning, project management, technology management, technology transfer and negotiation. He is a Chartered Engineer, an International Professional Engineer, a Fellow of the Institution of Engineers, Sri Lanka, a Fellow of the Institute of Project Managers, Sri Lanka, a Fellow of the National Academy of Sciences of Sri Lanka, a Life Member of Sri Lanka Association for Advancement of Science, a Graduate Member of the Sri Lanka Institute of Directors and a Member of the Society of Structural Engineers Sri Lanka. He is also the past NDB Bank Endowed Professor in Entrepreneurship at the University of Moratuwa and a Past President of the Institution of Engineers, Sri Lanka. He has also served as a member of the governing Councils/Boards of National Science Foundation, Institute for Construction Training and Development, State Engineering Corporation, Post-graduate Institute of Management, Miloda Academy of Financial Studies, the Open University of Sri Lanka, Construction Industry Development Authority, Engineering Council of Sri Lanka and Green Building Council of Sri Lanka.He has co-authored several textbooks and has published and presented over 85 research papers both locally and internationally and delivered memorial orations, convocation addresses and keynotes in many occasions.  He has received several awards for his research publications. He is also the recipient of the National Achiever’s Award  - 2013 under the category of Engineering by Lions Clubs International – District 306A1, the IESL President’s Award – 2012 and the Asia’s Education Excellence Award – 2016 for outstanding contribution to education, Sri Lanka Education Leadership Award – 2017 for education leadership, Sri Lanka Education Leadership Award – 2018 for outstanding contribution to education presented by World Education Congress and CMO Asia and “Eminence in Engineering” award – the highest, most prestigious life time award given by the IESL for eminence in practice of engineering – 2018.

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