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01

Nov

HNB Assurance Group completes impressive third quarter with 21% growth in GWP

HNB Assurance PLC (HNBA) and its wholly owned subsidiary HNB General Insurance Limited (HNBGI) ended the third quarter with the Group figures indicating a Profit After Tax (PAT) of Rs. 583 Mn. In terms of Gross Written Premium (GWP), the Group recorded Rs. 13.6 Bn growing by an impressive 21% compared to the previous year. HNBA exhibited exceptional growth during the period by achieving a growth rate twice that of the industry average, while HNB General Insurance Limited (HNBGI) also demonstrated a robust performance, growing at a staggering five times the industry average. “I’m extremely delighted by the outstanding performance exhibited by HNB Assurance Group during the third quarter. Our consistent growth is a clear indication that HNB Assurance as a group is in the forefront of providing exceptional services and adapting to the ever-changing demands of our clientele”, stated, Mrs. Rose Cooray, Chairperson of HNBA and HNBGI. “Amidst the slow recovery of Sri Lanka's economy following a period of significant challenges, both HNB Assurance and HNB General Insurance undertook strategic measures to fortify their operations, which involved equipping themselves with enhanced capabilities, innovative strategies and resilient frameworks to navigate the economic fluctuations and effectively cater to the market. In terms of the performance the group GWP grew by 21% compared to the same period last year. While the Group Assets surpassed the Rs. 48 Bn mark to reach Rs. 48.42 Bn with a growth of 18%. Over the last 10 months, the total equity along with the life fund notably surged, reaching a significant milestone of Rs. 9.1 Bn and Rs. 30 Bn, representing a remarkable increase of 17% and 24% respectively.” stated Mrs. Cooray. She further noted, "The consistent progress achieved quarter by quarter can be attributed to the clear vision both companies possess regarding their vision and strategic trajectory for the upcoming years. It is truly remarkable to see the commitment of the teams towards our long-term objectives which has also helped us be creative and make effective decisions. On behalf of the board, I express my gratitude to the leadership, management and teams for their efforts." Reflecting on the Company's performance during the third quarter, Mr. Lasitha Wimalaratne, CEO of HNBA, expressed his delight with the progress made during the last nine months. “Our strategic focus of enhancing and improving our distribution channels has yielded tremendous results, notably reflected in our impressive 19% growth in GWP to reach Rs. 7.8 Bn, which is almost double the growth rate of the industry and the highest amongst the top tier players, also, the 26% increase in new business premiums compared to the previous year. In addition to our steady and sustainable growth, winning the 'Best Distribution Initiative' award, recognized by Insurance Asia, was extremely heartening as it validated our efforts and well-rounded strategy.” Eager to venture into the final quarter and witness its unfolding, Mr. Wimalaratne emphasized the significance of maintaining this momentum. “While we are happy about the progress made, I believe it's crucial to sustain it and finish the year on a high. Our team is motivated just to do that and with the surplus transfer from the life fund yet to take place, our collective aim is to close the year strong, ensuring substantial benefits for our shareholders." HNBGI saw its GWP reach Rs. 5.9 Bn growing by 24% over the same period last year. Sharing his thoughts on the company’s performance, Mr. Sithumina Jayasundara, CEO of HNB General Insurance, stated, “We have been investing heavily in revamping our core systems and building a solid digital platform, setting us up for the future. These changes are all about making things better for our customers and equipping ourselves for the long run. I’m extremely delighted to see these efforts paying off as we have seen a steady growth in our GWP of 24% when compared to last year, which in comparison to the current industry growth rate reflects a 5-time increase. Diving further into the numbers, our Non-Motor sector saw a 58% growth compared to the industry's 12%, while our Motor portfolio grew by 6% despite the industry’s negative growth of 1.3%. I must convey my sincere appreciation to all the sales and other support teams for their efforts and hard work, ensuring that we continue to make remarkable progress as an organization. Additionally, we were also recognized as the 'Most Customer-Centric General Insurance Brand' in the country, which is extremely big for us because it shows our commitment to putting customers first. Further, we were recognized with a Bronze Award at the CNCI Achiever Awards 2023, which is yet another validation of our efforts and innovation within the industry.”


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23

Oct

HNB Assurance Wins CMO Award for Transformative Digital Campaign

HNB Assurance, proudly announced its recent achievement of winning the esteemed CMO Award for the Best Digital Integrated Campaign. This accolade which is a testament to the remarkable success of the Supreme Health Unlimited Campaign, which marked a remarkable shift from conventional insurance marketing. The Supreme Health Unlimited Campaign had a simple yet powerful message which was that, life is meant to be lived to the fullest and having the right insurance coverage can give you the peace of mind to do just that. A refreshing and positive stance, focusing on the joys of ‘embracing life’ and the importance of safeguarding one's health and well-being. HNB Assurance's Chief Executive Officer, Mr. Lasitha Wimalaratne, speaking about the recognition, stated, "We are immensely proud to receive the award for ‘Best Digital Integrated Campaign’ at the CMO Awards for our Supreme Health Unlimited Campaign. At HNB Assurance, we believe in redefining the insurance landscape and this award is a testament to our commitment to innovate and create a positive image both for the company as well as the industry. At the time, SHU was a one of kind product which deserved a well-crafted campaign as we introduced it to market. I’m delighted to note that the product as well as the campaign gained extraordinary traction in the digital landscape, capturing the attention of a wide-ranging audience. It resonated with people seeking not only for an insurance coverage but also a holistic approach to their well-being, ultimately leading to impressive sales conversion and customer engagement.” Mr. Dinesh Yogaratnam, Chief Marketing and Customer Experience Officer at HNB Assurance, opined, “This award is a testament to our dedication to delivering meaningful campaigns. We partnered with RN Media, our digital marketing partner, who left no stone unturned in terms of integrating and executing a multi-faceted digital strategy, utilizing platforms like Spotify, TikTok, Facebook, Instagram and LinkedIn ensuring that each platform catered to and resonated with its specific audience. I must also make mention of Icon Media who developed the concept and assets required for our ATL campaign. What makes this campaign more special for us is, during 2022, the same year as the campaign launch, we at HNB Assurance celebrated one of the best years in the company's history, setting new standards in the insurance industry and achieving outstanding growth. My sincere thanks to the CMO Awards for this valued recognition.”


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20

Oct

Annual Report of HNB Assurance PLC Bags "Best of Sri Lanka" Award at the World’s Largest Annual Report Competition

HNB Assurance PLC achieved a remarkable milestone by clinching the coveted "Best of Sri Lanka" award at the 37th Annual International ARC Awards, recognized as the world's largest and most prestigious competition for annual reports, held in New York. This significant achievement underlines the company's commitment to excellence in corporate reporting. The Annual International ARC Awards, honors organizations worldwide for their exceptional annual report publications setting the benchmark of annual reports. HNB Assurance's recognition of the all-encompassing 'Best of Sri Lanka' award, spanning across every sector, resonated with the very essence of its Annual Report's theme, 'Above All, We Rise' underscoring the company’s relentless pursuit of excellence and our ability to surpass every challenge. Mr. Lasitha Wimalaratne, CEO of HNB Assurance, expressed his delight at this accomplishment, stating, "I’m extremely proud of this recognition, to be named as the ‘Best of Sri Lanka’ across all sectors is definitely no easy task, especially when you are up against companies of all scales in the county. This award reflects our dedication to transparency and our commitment to providing clear and comprehensive report to our stakeholders, in a creative manner. This achievement certainly highlights the hard work and diligence of our entire team. My sincere appreciation to both our internal teams as well our agency partner Emagewise Pvt Ltd." CEO of HNB General Insurance, Mr. Sithumina Jayasundara, sharing similar sentiments opined, “Our journey at HNB Assurance Group has always been marked by our commitment to provide the best for our stakeholders, be it our customers, shareholders, employees or the communities we serve. This award for the 2022 annual report reaffirms our belief and motivates us as a group to continue on this journey where we strive towards excellence. I extend my heartfelt congratulations to all the teams involved for their exceptional efforts in elevating the HNBA group to be recognized as the ‘Best of Sri Lanka’. Ms. Punsirini Perera, CFO of HNB Assurance, emphasized the importance of transparent financial reporting, saying, "Trust is the cornerstone of the insurance industry. You can only be successful as a company when you earn the trust of your stakeholders. Being transparent helps you earn this trust and we have always believed in delivering financial reports that not only meet regulatory requirements but also engage and inform our shareholders, whereby earning their trust. I am very grateful to our team and to Emagewise for their tireless efforts which helped us earn this prestigious recognition."


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